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Most businesses do many activities every day. Those activities--we can call them transactions--may be related to sales or prospecting, customer support, email confirmations, or any other of a host of processes needed to run the business. Each of those transactions typically requires its own software (for example, Salesforce,…
The most successful companies use data as a source of competitive advantage. This is not a stunning revelation. Countless authors have called even data the new oil. That is, data drives the modern economy. And data collectors such as Facebook, Google, and Amazon have astronomical…
Click360 is an analytical platform for sales and marketing teamsVideo Transcript:Sales and marketing tools have transformed how businesses reach their customers. They can tell you things like who has opened an email, when a customer is on the website and even what they may be…
We've been very busy this month with a host of new product updates and reports! But we wanted to specifically highlight the most visible change: this past weekend we fully rolled out our redesigned user interface. Of course, Click360 is still primarily an analytical platform that interacts with…
Introducing Custom Audiences What would you do if you had 70% of your day back? Or could cut out 70% of waste from your marketing budget? What if you could focus your efforts on the visitors that were likely to convert and market just to them?…